Tag: solopreneur
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From e-mails and communities to profitability.
Make email the backbone of your marketing – maintain control. Twitter, YouTube, Instagram, and Facebook can take away your business at any time by changing the algorithms, shutting down your account, or making you pay to turn up. Social media is a great place to gain distribution, but you are building on rented land. Once…
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Marketing: Just be You
Selling to strangers is hard, it’s much easier if you have a connection with your potential client. In this episode we will hear what Sahil Lavingia tells us on developing your audience. Congratulations, by following steps outlined in last week’s blogs which were part manifesto and part roadmap. you know how to build a community,…
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Getting Ready to Launch – Your first 100 customers
Lessons from “The Minimalist Entrepreneur – How Great Founders Do More With Less.” By Sahil Lavingia Constraints lead to Creativity. If you are a minimalist entrepreneur the early stages of launching your business is all about constraints. You need to focus on doing one thing well and avoiding the temptation to try to do everything…
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Be Confident Be Minimalist
Lessons from “The Minimalist Entrepreneur – How Great Founders Do More With Less.” By Sahil Lavingia Don’t let self-doubt set in; build as little as possible. Writers are told, “Write what you know” for entrepreneurs it’s not quite that simple. When you are starting a business you are imaging something that has not been done…
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Finding your business niche
Lessons from “The Minimalist Entrepreneur – How Great Founders Do More With Less.” By Sahil Lavingia Give away so much value that you think you’ve given too much, then give more. Michael Port Book Yourself Solid Start with Community Sahil Lavingia starts this chapter with a story about entrepreneur Sol Orwell who, in 2009, was overweight and unhappy. He decided…